TARGET CONSUMER

TARGET CONSUMER

25-60 YEARS OLD MIDDLE-INCOME WOMEN

Our customer is down-to-earth and inspired. They look for effectiveness while being sensually invigorated. They know their daily choices matter. They value organic, authentic AND practical. They care for themselves, about their loved ones, and their community at large.

HYGIENE FREAKS

Covid has changed our lifestyles. There had been germaphobes before but they increased in number and are looking for better alternatives. KOKU’s FDA-approved germ-fighting effectiveness with highest alcohol content is ideal for this sub-group

BEAUTY SEEKERS

KOKU is a cosmeceutical product. Perfect item for post-Covid era. It is both a hand sanitizer and body spray, a formula which exists for 300 years. Koku is for people who want it all when it comes to self-care, wellness and beauty. With its fully fragrant, organic and vegan ingredients, beautiful visuals, lovable shape it’s for connoisseurs of sense and peace of mind.